I have always preached that there are still many quality domain names to be registered at reg fee. Now, before you start throwing stones, hear me out.

Yes, the dictionary .coms are gone. And yes, most quality overture two keyword .coms are gone. However, does your business really have to have a dictionary word, or a big overture two word domain to be successful? Google, Ebay, Kazaa, Skype, and many others didn't think so.

Large corporations were the first to notice that domain speculators have been quite busy in the domain market, buying out all and sundry in terms of dictionary domain names. So, rather then pay the exorbitant amounts that the domain speculators ask for their domains, and also because a brandable name is catchier then a keyword domain, they branded their own names. Do you think you would have preferred Google.com to be called Search.com? Would they have been able to provide all the other services that they provide while being under the umbrella of a name that ties them down to just one type of service? The same goes for Yahoo and many other large internet corporations.

Now you will say but all the 4 letter dot coms, and most 5 letter pronounceable dot coms are gone. Well, Google is not a 5 letter domain. There are always and will always be brandable domain names that you can buy. There are over 16 million possible five letter combinations. How many possible combinations are of the 6 letter kind? And 7 letters?

In today's world, branding is the key to buying a successful domain for your business.

John Motson gives away free available domain name lists at http://www.dnxpert.com

Visit http://www.dnxpert.com to get the latest domain name news.

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